2025 HOLIDAY STRATEGY GUIDE
Deck the Halls with GroundTruth’s Holiday Advertising Strategies
The holiday season is here, and it's time to get your campaigns ready. With a projected $1.4 trillion in retail sales up for grabs and consumers shifting their spending, a hyper-focused, omnichannel strategy is no longer a "nice to have" — it's a must.
Our 2025 Holiday Strategy Guide is your key to getting ahead of the competition and making this season your most successful yet. Inside, you'll discover:
- Actionable insights and tactics to drive real business results, from in-store visits to amplified product sales
- Key holiday tentpoles and emerging consumer trends for 2025
- Strategies for building effective campaigns with an omnichannel approach