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CPG Advertising Platform

Reach Shoppers. Get Eyes on Your Products.
Drive Real Business Results.

Boost brand awareness

Steal share of market from your competition

Measure the impact of your marketing dollars on sales lift

Support Top Sales-Driving Strategies

Tap into our suite of ad solutions to drive awareness, traffic, and sales for your products.

In-stock targeting

Dynamically serve your ads and drive shoppers to stores with stock, or boost your brand’s presence when competitor products are out-of-stock.

Steal market share

Target shoppers based on previous shopping behavior to gain market share for your CPG brands.

Measurable results

Gauge the impact of your marketing dollars with sales lift measurement.

Unique audiences

Select from thousands of our off-the-shelf audiences or create your own based on past visitation to key brands or categories.

Guaranteed ROAS

Only pay when targeted shoppers add your products to their carts.

GroundTruth makes it easy to connect with your audiences at multiple touch points

From their couch to their desk and even on-the-go, all through a single platform.

Reach high-intent customers with display or social ads on their computers, mobile or tablets, or Connected TV devices.


Acrosss Top Online Publishers

We deliver your ads on web inventory that has been manually curated for brand safety.

  • Premium Inventory
  • Brand Safety and Fraud Prevention Solutions
  • Blacklists, Monitoring and Blocking Tags to Manage Brand Safety

Drive Real Business Results

802k visits driven to Walmart stores with products in stock for grocery pick-up or in-store shopping.

GroundTruth leveraged in-stock targeting to connect shoppers with CPG products in high demand.

A CPG household brand partnered with GroundTruth to drive shoppers to Costco to buy their much-loved cleaning product

Leveraged real-world behavior to target shoppers who had visited Coach locations in the past or visited identified points of interest.

Want to discover more strategies to drive shoppers into your stores?

Measure the Results that Matter to Your Business

GroundTruth’s performance-oriented approach ensures that you will exceed all campaign KPl’s with high performing, audience targeting solutions based in real-world behavior.

Unlike other media companies, measurement capabilities go beyond reach and clicks. We measure the direct impact of your ads on sales lift.


See what location can do for you

Contact our ad experts to answer your questions and help you achieve your marketing goals.

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